In 1999 a research paper, on attitudes toward food, uncovered a fascinating tidbit of information about the Americans and the French
When asked to associate the word chocolate with another word, Americans chose guilt while the French said celebration.
As for the word cream, the Americans mentioned unhealthy and the French? Well, they heard cream and they thought of whipped....no negative associations for them!
Subscribe to:
Post Comments (Atom)
RSS Feed (xml)
No comments:
Post a Comment